History

A man rides a bull inside a barn, with onlookers in the background. The photo is black and white, vintage in style.

Kelly Farms, founded in 2023, was shaped on family and the enduring love for RODEO! Our roots in rodeo run deep beginning with Wayne (Father & Grandfather) and Betty (Mother & Grandmother) Sargent. Wayne was a dedicated rodeo competitor who left behind troves of memories, including the original farm brand that Wayne designed and made in high school, and original photos from the 1960’s that represent the grit, determination, and artistry of bull riding.

After uncovering all of this memorabilia, we saw it fitting to make our logo the original branding iron that Wayne made to revolve our brand around his vision and our heritage.

Going through family photos, we found the photo (pictured left) of Wayne riding a bull bareback during the lawless times of the sport. A local artist then re-drew this image, transforming it into our first graphic tee. This tee started it all.

My daughters (Taylor & Chandler) and I (Kelly) are continuing to grow Waynes legacy with the same grit, determination, and artistry that he had with bull riding, to our apparel, hats, and bags.

With growth, will come expanse to the Kelly Farms brand. We will be launching “Kelly Farms Performance Horses” and “Kelly Farms In Bloom” in the coming months, and we are so excited to start the ride!

As we move forward, we will strive to create meaningful experiences through our brand, helping others feel connected to their dreams, history, and the western way of life.

“Kelly Farms, founded in 2023, was shaped on family and the enduring love for RODEO!”

Black and white photo of a rodeo event showing a cowboy wearing a hat, riding a bull at night with spectators watching from behind a wooden fence.
A young man rides a bucking horse at night, wearing a cowboy hat, striped shirt, jeans, boots, and chaps. Several people watch in the background.
Two men in cowboy hats and jackets sitting on horseback in a rodeo or ranch setting with fenced cattle in the background.
A woman wearing a cowboy hat riding a horse at sunset with a trailer and vehicle and another person in the background.
A rodeo arena with a rider falling off a bucking horse near two barrels. An audience is seated in the stands, and a spectator with blonde hair is watching from the right side. The image is in black and white.
A girl hugging a black horse at a farm, with another horse in the background.
A young woman wearing a cowboy hat and jeans standing next to a black horse, gently touching its face outdoors during sunset.
A horse and rider racing inside a stadium, with empty seats and advertisements visible in the background.
A female rodeo cowboy wearing a hat riding a bucking horse at night, illuminated by bright overhead lights, in an outdoor rodeo arena with spectators in the background.
A person riding a horse in a rodeo arena at night, with a fence and spectators in the background, illuminated by bright lights.
A woman wearing a cowboy hat and purple shirt riding a brown horse with a background of trucks and trailers at sunset.
Two girls in cowboy hats and casual western clothes riding horses, holding hands, under a clear evening sky.
Two women riding horses at sunset, wearing cowboy hats, in an outdoor rural area.
A woman with long hair wearing a cowboy hat, a dark long-sleeve shirt, jeans with a belt, and cowboy boots, stands next to a fence with a rearing horse behind it. She holds a string in her hand, and there is a bucket on the ground near her.
A woman wearing a large cowboy hat and dark western attire sits on a horse inside an indoor arena, with other horse riders visible in the background.